All posts tagged: Shopping

The Hieno Shops: A Shopping Story.

Bo Derek once made an intelligent remark– “Whoever said money can’t buy happiness simply didn’t know where to shop.” This is so true! Today I am going to tell you a story about my global shopping experiences. ūüėÄ “Hieno” means “Pretty” in Finnish.¬†“The Hieno Shops” means “The Pretty Shops”, or “The Pretty, Shops”. I started this section on The Hieno because I love shopping, and I love documenting pretty things. I am a mobile Singaporean. Singapore is a modern, sunny¬†and pretty country you guys should visit¬†some day! Shopping’s great, most middle-class Singaporeans are shopoholics who¬†indulge in regular¬†shopping sprees,¬†and then there are the richer crowds who go for the luxury goods too. Tons of high-end shops in Singapore. I’d always been an avid traveller. I¬†lived¬†in¬†Tokyo for a year when I was 21, and was mesmerized by Tokyo’s¬†material culture.¬†¬†Be it colours, design, manner, sophistication–the¬†loud contradiction¬†of the modern and traditional truly captivated me. I loved walking down the roads of Harajuku >> Shibuya >> Omotesando >> Ginza; the experience of window shopping in Tokyo is akin to seeing …

Lindex.

Hmm actually I think I might as well start doing a shopping series in Helsinki, on this personal space. ^-^ I’d been shopping so much. Today I’d be writing about Lindex. Lindex is totally Shibuya-style! They should bring it to Japan, and it’d be 100% popular there. I personally like the designs more than H&M. You know, because H&M is more well known in Asia, we tend to go there for fashion steals and discounts. But Lindex is pretty decent in terms of discounts too, and do consider dropping by this shop sometimes! ^_^ Anyway, as you can see, they ARE more Asian/Japanese fashion inspired as compared to H&M or Alexis13. I LOVE their clothes! In particular I love the kimono top designed by Kate, and also the pretty scarf! On Day 2 when this collection was launched, the scarf went OOS. Can you believe it?? I wanted to buy the scarf on the mannequin even, but the staff told me sorry it was reserved. Scarf was 14.95Euros. Not cheap, but still out of stock! …