Fly, Shopping, Sweden, travel
Leave a Comment

Beyond Retro: Eco-friendly and Trendy Fashion!

suitcases

Hi Folks! Today’s feature is on a store with a quaint and quirky edge–Beyond Retro, in Stockholm! Apologies for the long hiatus from ME. *sheepish smile* Life has been terribly hectic recently–thank you, thank you for dropping me emails/PMs/instagram notes of concern. Umi and Kathy even thought I disappeared in Europe!

みなさん、長い間待たせたごめんね!本間に忙しかった!~おかげさまで、相変わらず元気です!

Beyond Retro offers a carefully curated selection of exquisite vintage-wear to shoppers who are eco-conscious and style-conscious. Their cool shops are distinguished by the vintage-style, atmosphere, tradition, and most importantly–the Beyond Retro PRIDE. Personally, I’d call them a tribe. Visit them if you want to be inspired!

今日は「ビヨンド・レトロ」という、活気溢れて、ストックホルム・スウェーデン である店を紹介したいと思います。~

beyond retro

There are two reasons why I chose to feature Beyond Retro–because:

  1. There is a severe lack of second-hand/vintage stores in Singapore– I don’t know any apart from YMCA; and
  2. According to this Fashion Forecasting Authority WGSN, the Autumn/Winter 15/16 collection relates to the theme of “Assemble”, which they elegantly described as:

“A creative mix of classic youth culture references, from timeless hand-me-down basics to glammed-up customisations, targets a new generation of young thinkers and activists.”

So…I hope this post value-adds you as much as it pleases me to no end to pen it!

Beyond Retro offers a carefully curated selection of exquisite vintage-wear to shoppers who are eco-conscious and style-conscious. Their shops truly have atmosphere, tradition, and most importantly–the Beyond Retro PRIDE. Personally, I’d call them a tribe.

beyond2

I personally love their store *_* It has this rebellious edge to it. I attribute the success of the brand to the Beyond Retro team–they seem to be one big and warm family. When you enter, it feels like entering your European granny’s house!

bc9d7-br10

I wish I could buy the suitcases.

suitcases

And I love the window displays. No wonder customers love visiting the shop over and over again.

34ec8-br12

d85b9-br14

More displays:

56e8d-br18

9da46-br17

1be7b-br20

I personally love this hot-air-balloon top! Reminds me of the Disney movie “UP”.

カラフルで個性的。大好きです!

55fc2-br30

Personal favourite–this pretty pastel spring dress! It has such a sweet tone to it.

キレイ目カジュアルでシンプルなオシャレを楽しみたいギャル系の女性に人気。ってかさぁ~109の感じもあるんじゃないんですか。

aa6a0-denim31

Nice co-ordinates~~

春のお洒落なメンズ服とコーディネート~~コレ★お勧めです~春カラーの定番と言えば、やっぱ「ネイビー」じゃないんですか。w

That’s all folks for today!

There are 4 Beyond Retro stores in Stockholm, but here is the address of the store we visited:

Zinken – Stockholm
Brännkyrkagatan 82
118 23 Stockholm
Tel: 08 5591 3643

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s